Ok. Time to get back to more serious stuff. Like making money! In the first part I was sharing about how Adam and I decided to work together online and bring Adam’s content and value to the masses out there.
Adam had his website adam-khoo.com which wasn’t very well maintained and I mentioned how and why we decided to turn it into his personal blog. The whole thing is working out really good now. His most recent post is very engaging, the one about God and taking control of your life, please go check it out.
His blog is getting pretty good traffic despite only being around three weeks old and we’re getting alot of people who are participating online by putting their comments down. Interestingly all the comments are very positive and agreeable with Adam’s opinions unlike some other blogs you see online. All the brickbats…
Haha! People don’t want to place a nasty comment and then kena marked by Adam!
Anyway, that’s his blog. We added a opt-in box for people to be instantly notified of any new posts Adam types and adsense ads all around it as well. The opt-ins help build a database for our marketing efforts and the adsense makes some money.

The only thing about adsense on blogs is that the ads shown can sometimes be very irrelevant because of the changing nature of a blog. Example would be Adam’s blog which normally shows ads about success, money and stocks because that’s what he normally blogs about.
But because of his recent post, now� the ads show stuff about religion, islam,� Faith Hill(!), etc; which isn’t what our target readership is interested in. So not very good there, but like Adam said, no harm putting it there anyway, people may just be interested in anything (Faith Hill… Haha!).

We also added two big CDs at the side which yell to people to claim them as free bonuses. When people click on them, they’re sent to our other sites and are asked to opt-in before they can claim their prize. Most people do because, what the heck it’s like almost 2 hours of rock-solid information they’re getting for free.

If you want to build a database of your own, you need to give people something of great value for free before anyone will allow you to take their email addresses. So if you want opt-ins and a huge database, do that.
We also placed the two big CDs there so that people will be aware of the other sites that we have. The blog can only offer so much value and content, we needed to direct people to our other websites that have a ton of content and information that they would be interested in.
You see most people don’t know about our other sites, they usually land on adam-khoo.com first, so we needed to tell them and give them a slight nudge to visit our other websites. Just placing text links on the blog, which most people would miss anyway, wouldn’t have cut it.

So that’s the blog. Now let me talk about our other websites we have.
mmmm… maybe next time…
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Ok I’ll do some in this post.
Remember, Adam’s an expert in money-making, personal success and accelerated learning and his old adam-khoo site had all of that mashed together? That’s a no-no on the internet. You don’t want people thinking your website’s a mish-mash of different, unrelated topics because if they do they’ll just go straight to another website which deals exclusively on what they’re looking for.
Imagine buying cough medicine from a car� hardware shop. No way right! You’d go to the pharmacy which deals exclusively in that area. Same on the internet.
Simply because if you deal with something exclusively, you are perceived as more of an expert in that area because you’re devoting all your time and resources to it. And perception is reality.
So we had to split the components. We created one website dealing exclusively with money-making, one exclusively on personal success and one more on accelerated learning.
So we wanted these websites to be the #1 resource on the internet in their respective fields. We placed articles, tips, advice, free tools that you could download and use, reviews on various products before you buy them, in short we wanted this to be the first place you’d go to when you wanted to know something about money-making/success/learning.
And we’re on our way, right now we have a good number of articles and tools which you� can download and use and the traffic to these sites are pretty decent. The websites are still growing and we need to really add more stuff for you guys like the book reviews, even more great articles and more audio and even video programs for you to enjoy.
So lots and lots of room to expand, which is great because as the site grows and continually updates itself, the people are gonna keep coming back again and again to view the fresh content. Because no one likes a website that doesn’t change. Fresh content is the key to lots of repeat visitors!
So that’s a brief overview of the websites and I know I promised I’d go more into how we actually make money with these websites. So I’ll share with you more in-depth in the next part in this series about how and why we’re doing what we’re doing with the websites and how we actually use it to make money.
Out.