Omigod! This is such plain “common” sense, but then I never did this till now.

The best way to create a great relationship with your list is to simply give them what they want. That’s what good marketing is all about, isn’t it? Giving people what they want. Period.

And how do you find out what people want?
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Oh my… this is so weird (plus a waste of ad dollars!).

Have a look at this:

Ok, why do I say this is a waste of ad dollars?
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We all know two things make your success on the Internet. Traffic x Conversions = $$$

It really IS as simple as that. If you can do that consistently, you’re making money. Focusing about your PageRank, no. of links you have, or even your Alexa rank, blah blah blah, etc is not going to make you money!

Sure having high PR, great many links, etc is always good to have rather than not. But if you’re not converting your traffic into paying customers, then well… that sucks.

I mentioned before that if I were to choose between higher traffic or higher conversions, I’d always go for the killer conversion rate.

Why?
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Ha! I just made the biggest purchase on an internet marketing product so far (not counting seminars). Like the title says above, this new baby I bought costs US$291 a month, every month, until I choose not to continue subscribing to it.

That makes S$450 a month. Even though in the scheme of all things, $450 is not a staggering amount. It is still a sizeable amount of dough to splash and if you’re careful with what you’re (or I’m) doing, it’s gonna burn a nice hole in my wallet.

So what spanking new thing did I buy?
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This is an absolutely amazing video. Hit Play below:

WOW! Amazing right?

I was sitting down with my jar agape when I saw how it happened. Derren Brown is simply brilliant. So how does this video relate to you as a marketer?
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Wow! The response has been pretty phenomenal so far. We’ve had over 500 people enter into the contest as I write this and I think that’s bloody fine.

=> Millionaire Stock Investors

The previous time we ran something similar was many months back when I just did a revamp of the SSMM salesletter and I invited the list to give their comments about what they thought. The prize back then was… naturally a copy of SSMM. For that contest we had over 15o oooppss.. 150 comments, if I remember correctly.

So this time around with 500, I think it’s doing pretty well. What’s more, we’re gonna leave the contest on till the product launches, so we should be expecting many more people to participate in the contest. Let’s see how many we’ll tally in the end.
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I found this great resource from somewhere, somehow (I can’t remember how I got to the site…) and it’s very useful in my opinion.

It’s a google cheat sheet and it lists down practically everything you need to know about Google in 2 A4 size images. Very very useful, but my words won’t be descriptive enough to explain it so just download (it’s free) and check it out for yourself.

I got an image here to give you an idea but here’s the link to download the cheat sheets. There’re two of them.

=> Google Cheat Sheets